Have you heard of "pocket listings" in Fort Collins?

Home in Ridgewood Hills subdivision in Fort Collins, CO.

Home in Ridgewood Hills subdivision in Fort Collins, CO.

In your Fort Collins home search you are likely to hear the term “pocket listings” from your Realtor®.  So what exactly is a pocket listing?

In short, a pocket listing is a home or property that a real estate agent will be listing for sale in the near future but that has not been advertised in the Multiple Listing Service (MLS).  Real estate brokers are often able to network within their brokerage to pitch upcoming listings to other agents.  When housing inventory is low (as it has been in Fort Collins, CO for the last 12 months) it is important that you establish a relationship with a trustworthy Realtor® who can expose you to pocket listings.

Over 90% of home buyers search for real estate online.  Sure, retail websites like Trulia and Zillow make it very easy and convenient for online users to search for homes, preview pictures, and learn more about schools and neighborhoods.  But are you really seeing all of the homes for sale?

If you are only relying on your websites for listing updates then you are likely missing out on homes for sale that don’t even hit the market.  Large real estate brokerages like Coldwell Banker Residential Brokerage with over 100 agents in Northern Colorado and over 16 real estate offices throughout Colorado are able to sell homes quickly (and often internally) because of the massive networking and advertising exposure listing agents can provide.  Think about it.  A home on the Internet is not going to sell itself.  Serious home buyers know this, which is why they choose to have a real estate agent on their side.

If you are still waiting for the right home to appear online it may be time to meet with a real estate agent to discuss your property criteria, build a relationship, and let your Realtor® help you gain some exposure to pocket listings.

For more information about the real estate market in Fort Collins, CO please give me a call or send me an email


Richard Jensen About Richard Jensen

Realtor with Coldwell Banker Residential Brokerage in Fort Collins, CO. Helping clients buy and sell homes, relocate to Northern Colorado, and create wealth with real estate investments. NoCo transplant, avid hiker, leisure runner, amateur father, camera-happy photographer, convenience blogger, and willing to lend a helping hand.

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